Archive - Business of TV

TV & YouTube: What people watch on their TV sets

To begin this week with a moment of self-indulgence: it is one year since I started writing a post each week (and from March, it became two posts).

Aug 29 •

Sporting examples building connections with fans and creators

Thanks to the internet, convergence and fragmentation are changing every market and sector, and the sport industry is no different.

Aug 27 •

More producers launching shows on YouTube

Plus what F1's box office tells us about Apple's future content strategy

Aug 22 •

Creator gameshow channels TV producers should know

Plus a little more on fads and online trends such as the latest for Kpop Demon Hunters.

Aug 20 •

A new US microdrama company shows the importance of building a fandom

Plus are we in an AI bubble? Also, Paramount's UFC deal and how streamers are chasing live hits.

Aug 15 •

Does creator-land need an injection of originality and less copycat content?

What does this mean for the future of direct to consumer; plus more evidence of the importance of an entrepreneurial attitude.

Aug 13 •

What TV producers should know part 3

The third in a three part series.

Aug 6

July 2025

What TV producers should know part 2

What is within our control in responding to market upheavals.

Jul 30

What TV producers should know part 1

The first in a three part series.

Jul 23 •

Great books on TV, the internet, creativity and business

A mixture of beach reads and some heavier academic tomes.

Jul 18 •

The latest on the world where creators and TV meet

Over the years, there have been many instances where influencers and creators have started to break into TV.

Jul 16 •

How private money financed a YouTube documentary

Also, is Instagram and TikTok coming to TV; is there enough ad money to go around? Plus C4 launches a new YouTube comedy brand.

Jul 11 •

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