Business of TV

Business of TV

This week: Tubi gathering attention, more on Bluey

Jen Topping's avatar
Jen Topping
Apr 05, 2024
∙ Paid

Tubi coming into its own

Over the last few weeks, TV business commentators on Twitter/X have been noting the performance of Tubi, and wondering why the ad-funded streaming platform gets so little US industry attention even though it out-performs Peacock and Max.

Launched in 2014, Tubi was bought by Fox for a reported $400m in 2020, and is currently only …

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